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Hi, I’m Stuart, a Content Manager/Copywriter/Editor creating in crypto & Web3.
With over eight years of experience in publishing, content creation and content management, I bring a unique blend of skills to the Web3 space. Most recently, I served as Marketing Content Manager for ProBit Global, a top 20 centralized exchange, where I led strategic content initiatives around brand positioning, oversaw community building, and developed educational Web3 content. 
I have deep expertise researching emerging technologies, breaking complex concepts down to their base elements, and crafting customized content strategies. My areas of interest include DeFi, Layer 2s, and Web3 education. Proficient across multiple disciplines including content strategy, copywriting, project coordination, and audience development, I'm well-equipped to help organizations navigate the crypto and Web3 landscape through targeted, effective content marketing.
If you're looking for someone who can:
– hold an AMA without breaking a sweat,
– deftly explain the intricacies of DeFi, DePIN, RWA (or any crypto narrative for that matter),
– or simply cover the latest stories in crypto, please feel free to check out my portfolio below, and get in touch.
Web3 & Crypto Experience
My previous roles in both crypto and Web2 involved synthesizing key information and trends into concise, engaging overviews. As the Marketing Content Manager at a top 20 CEX, this included reviewing each listing on a case-by-case basis, understanding the project fundamentals, tokenomics and use cases, and then using that information to draft press releases, listing announcements and promotional campaigns. 
This exposure to the hundreds of new projects during my time in that role has led me to become active in following on-chain trades, tracking wallet activity, and new project launches across various chains.
Nowadays, my current focus is on following upcoming narratives within the Web3 space, both on Twitter and in various Telegram groups. I’m always on the lookout for new projects with exciting prospects and solid communities, while also following the latest chats from KOLs and larger players.
Social Media Marketing Experience
• 3+ years running corporate social media accounts for blue-chips and FMCG brands
• 1.5 years running social media accounts for crypto CEX
• Other deliverables included creating monthly content calendars, localized for audiences across different regions
• Creating and deploying weekly newsletters to 2mil+ audience
Community Management Experience
• Extensive coverage of Korea Blockchain Week 2023, including scripting and directing interviews with crypto players from across the globe at our exchange-hosted side event, as well as creating a LinkedIn campaign to drive entries.
• LinkedIn post 1
• LinkedIn post 2
• YouTube video (embedded below)

• Facilitating Telegram AMA sessions with various projects, doing in-depth project research and liaising with project teams.
Writing Samples [linked below]
Long-form Crypto Content Creation
• ProBit Academy: Educational long-form content introducing and explaining various crypto- and trading-related concepts
• ProBit Bits: Curated weekly digest of top stories in the crypto space
Learn & Earn: Educational Crypto Quizzes Covering Various Topics
• Altcoins
• Stablecoins
• Wallets
• Fundamentals
LinkedIn Posts